After years of designing single placed graphics, I was now tasked with designing a capsule collection. The collection was designed to appeal to performance sports fans – people who love BMX, Nascar, and X-games. This collection also had to have broad appeal for the general fanbase of Oakies. This was achieved with a simple color palette and series of placed graphics and patches that were designed to work interchangeably to maximize the potential products with minimal expense in future production.
